43-year-old James slapped the American media in the face with six big data against the sky: The last traffic answer in the 21st century

A set of data shows that James' dominance

- The Twitter trend list was refreshed at 3 a.m., and the top three are still related to #KingJames. The NBA All-Star Voting has ranked in the top three for 19 consecutive years

- Ins single birthday news likes exceeded 7.2 million

When all media advocated the post-James era, the data tells us: the figure wearing the No. 23 jersey still dominates the top of the global sports idol pyramid.

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When business value speaks

- Nike's lifetime contract valuation exceeded US$1.2 billion

- Its subsidiary SpringHill Entertainment Company manages "Space Dunk 2" to create the historical streaming champion of Warner streaming media

- The value of the shares invested in the Premier League Liverpool Club soared 500% in four years

Reports from a brand consulting company in New York show that this is the only active athlete who can achieve three-dimensional traffic resonance of sports arena + social platforms + real economy on a global scale.

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The mystery of the 20-year-old young player and the 40-year-old veteran

The short video platform is hotly transmitted: When 19-year-old Wenban Yama was asked about the NBA players he wanted to cooperate with, his eyes passed through Doncic and Tatum, frozen in the technical statistics screen of the Lakers vs. Spurs - there is the data of LeBron's 27+7+7 in the 21st season. The collective look up to the younger generation exposes the false proposition of popularity iteration.

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How many popular products do the Doncics have left before the throne?

- Doncic TikTok Challenge 800 million views

- Antetokounmpo's trip to China triggered a 50,000 siege. Curry's Golf All-Star Game led to a surge in ratings

Nilson survey data shows that 43% of non-basketball viewers in the United States can accurately say the team and numbers of James, which is 2.7 times that of the second-ranked player in active service.

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Invisible Crown in Meme Culture - Death Eye emoji pack bloodbathing forums

- The chairman of the fake casting actors' union became a TNT to explain high-frequency memes

- The phenomenon of 30-year-old men playing with memes on the Chinese Internet

The real top sign: the public spontaneously transforms the character's traits into social goods. When the WeChat group sent the expression of an old man wearing a hairband, the secondary dissemination of the symbols of James' culture was completed.

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Counter-cyclical miracle under dusk narrative

- After becoming the oldest player in the league in the 21st season, it reached a record of the fastest quarterly growth of social media fans. Retirement rumors have made the live broadcast ratings soar by 188%

- The speculation on the same stage with the Brownies and sons has evolved into hundreds of millions of super topics

The ability to counter-trend the attention curve in the traditional recession period is a mystery that can be regarded as an unsolved mystery of modern sports marketing.

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What are we actually competing for when we are discussing popularity?

- **Fan base**: Google Trends show that global search popularity is 3.2 times higher than second place

- **Business map**: Cross-border layout covering film and television, technology, and charity

- **Cultural symbol**: Becoming an important voice of the American Black Equality Movement

These moats that build idols of the times are the most difficult hurdles for the new generation of super giants.